At the event, Professor Kessler listened to a keynote address by Susie Ellis, CEO of the Global Wellness Institute. During the event, Seoul Mayor Oh Se-hoon stated, ‘With the growing focus on personal safety, health, and well-being, we are dedicated to enhancing Seoul’s unique wellness travel offerings. From spas and meditation to traditional oriental medicine and natural healing, we aim to create a restful, enriching experience for visitors to Korea, allowing them to discover both outer and inner beauty. Rebuilding this reputation is a commitment I fully embrace.’